Role: Experience Design | Illustration | Branding
Client Pure Life Experiences | This is Beyond
PURE Life Experiences wanted to bring back its attitude and bohemian soul with a complete rebrand. I’ve had the opportunity to create a new visual language for the event that translated its energetic and adventurous spirit and connected to Marrakech, where the event is hosted. The project included installations, signage, bespoke lettering and collateral.